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songwriting Archives - Randy Z: Creative Strategist & Producer
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songwriting

Longevity in Music.

"It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change."There are artists that are timeless, and artists that move with the time. Its a fine line that you have to walk but I believe the most successful artists are those who are able to recreate themselves without compromising the integrity of their artistry. I look up to the artists who's music seems to always fit the time. Whenever you hear it, you can still relate it to daily life.On one hand, I strive to write what I THINK people can relate to or what they'll like...

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