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[ag one ent] Archives - Randy Z: Creative Strategist & Producer
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[ag one ent]

What’s Your Number?

There are certain transitions that seem logical or obvious but aren't as easy to make as you would think. Being a entrepreneur doesn't mean you will be a successful business owner. Many entrepreneurs struggle to make that transition to CEO, and often times their companies out-grow them. That's why many of the most successful entrepreneurs have had a multitude of successful start-ups, and end up taking a role on the board of directors, or advisors, rather than drive their company into the ground. They know their strengths, and more importantly they know who to hire to get the job they need done, done.The thing with a successful business plan is that you have to know...

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Picking Up the Towel.

I was supposed to have written this a few months ago; Picking Up the Towel (fast forward the video to 3:20). It was going to be a follow-up to a post I wrote on the Speaker Box . Then life hit -- ironically, what I spoke on at 3:02 became relevant to my life, again. You would have thought I would have learned my lesson the first time. But it wasn't until I was writing the blog I wrote last week about my selling my phone that I was reminded me of this. Now, while it wasn't the actual story that triggered the realization, it was again the...

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Remember Who You Wanted to Be.

I am in the process of changing phone carriers. I figure, I could make a small profit -- or at least supplement the cost of the new phone -- by selling my old one on craigslist. I put it up for a modest price, same amount you would pay in deductible cost for a "lost or stolen" phone, which is still twice as much as you would get from a buy-back program. I got several hits, and committed to the first guy who agreed upon my asking price. Later that day I got an email from another guy who was in dire need of a phone and...

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When was the last time you listened to the radio, really?

I was recently asked what my thoughts are on the state of mainstream radio on my formspring. More and more, this is becoming a prominent discussion point among my peers. It was no more than a week ago that I got a call from Mr. Notes talking about his frustration with the radio and how it is all sounding the same to him. Ironically, I had just read an article by Bob Lefsetz talking about the role mainstream music is playing in today music industry. I love how he relates major labels to mass manufacturing companies, and people are interested in supporting small business because the have better quality products."No one has the magic keys. Top forty...

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There’s no money selling music

One of the first conversations I ever had with TC (circa 2007/2008), before she came on board as Publicity Strategist for AG One, was about the direction of music sales. We were at Florentines -- one of the teams favorite local Fullerton jump offs -- and in the midst of all the commotion from dancing bodies to a crowded bar, we were sitting behind DJ Roial 1's booth and started talking about how record labels who expect to sustain financially in the next 5 years cannot continue to be reliant on revenue generated from music sales. I told TC that within 5 years iTunes would no longer...

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Precedents and Standards

I'm often asked who I look up to as an artist, or who inspired my style as a poet, emcee or writer -- and that's easy to answer. I could go on for days listing singers, songwriters, emcee and poets. The tougher question to answer has been, "who did you model AG One after?" The honest answer, its simple -- I created an home for artists, namely myself, that would stand behind someone with talent that had something to say in their music but needed an avenue to be heard [of course there's more to it, but I'll save that for my first prime time interview :)]....

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